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Marketing is a concept that speaks your business to people. Great Learning Academy offers free Marketing Courses to improve your marketing competencies to advance your profession. You will learn about Marketing Foundations, Strategic Framework, and 4Ps of Marketing, the fundamental courses to understand Influencer Marketing, Affiliate Marketing, Search Engine Marketing, Content Marketing, Email Marketing, Video Marketing, and Social Media Marketing. You will also learn Digital Marketing and its Strategies and SEO techniques to earn your business lead organically. The marketing Analytics course will help you organize and reorganize your business depending on the progression. Through these courses, you can also Start Blogging and understand Career Opportunities in Marketing to build a promising Career in Marketing. Enroll in the courses and earn free Marketing course certificates.
Learn more on Marketing and explore other top-rated Degree and PG programs of your interest offered by Great Learning, and get hold of the Certificates that add value to your resume.
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Marketing provides quality service or products to your target audience by conducting activities that help people identify and reach your services or products. To sum it all, Marketing is finding your target audiences and knowing their needs to offer them the products and services accordingly through the planned activities.
In Dr. Philip Kotler’s opinion, Marketing is “ The science and art of creating, exploring, and satisfying the need of Target Market's profit through its delivering values. Marketing identifies unfulfilled desires and needs. It measures, defines, and identifies the profit potential by quantifying the size of the identified market. It identifies which segments the company is capable of serving best, and it designs and promotes the appropriate products and services.”
The Board of Directors of AMA (American Marketing Association) defines it as “Marketing is the activity, set of instructions, and processes for creating, delivering, communicating, and exchanging offerings that have value for clients, customers, partners, and society at large.”
Four crucial P’s of Marketing, which is also known as Marketing Mix, solely focuses on:
The perfect blend of these four elements of the Marketing Mix helps put up the right Marketing Strategies. To get the right combination of all four elements, you can adjust them accordingly as they influence one another. It is good to understand the importance of Marketing research and understanding to create a compelling Marketing Mix.
Companies draw a written business document containing all the necessary actions that need to be undertaken to reach the specific goal determined by them. This written business document is a Marketing Plan, which helps launch a new product or service to increase market share. The Marketing plan is helpful in the heuristic utilization of resources and time. In order to achieve this goal, there are seven essential components to follow to draw an ideal Marketing plan:
There are more exciting concepts in marketing that you should be aware of. To learn Marketing courses online, you can enroll in Great Learning’s Marketing Free Courses and learn Free Marketing Courses with Certificates.
Marketing is the process of pricing, promoting your product or services to the Target audiences, and distributing these products or services to the customers who need them.
A person in the Marketing department is responsible for drawing an effective Marketing plan and strategy, which involves raising the target audience and promoting the brand, product, and services as much as possible to increase the company revenue. They also are responsible for various campaigns.
Some of the critical skills of a marketer include good communication skills, creativity, good problem-solving skills, leadership qualities, interpersonal skills, good analysis skills, and more.
There are online courses specifically designed to help you know the essential concepts of Marketing that help you achieve your goal of becoming a successful Marketer.
Marketing courses are designed to cover all the essential concepts one must know regarding Marketing to become a successful Marketer. If you are looking for such courses, you can enroll in Great Learning’s Marketing Free Courses and attain the course completion Certificates.
It depends on your ability and interest regarding Marketing. If you are an enthusiast in learning Marketing, it’ll be less complicated for you to understand it. You will be able to grasp the major concepts and strategies regarding Marketing better.