Customer Relationship Management

Join this CRM course to understand the working of a Customer Relationship Management process, its benefits, and examples. Get an idea of what customer relationship managers do.

4.61
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27.6K+ Learners
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Beginner

What you learn in Customer Relationship Management ?

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CRM Process
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Communication
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Customer Service (Can remove)
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Relationship Management

About this Free Certificate Course

This CRM course will introduce you to the overall CRM process, its benefits, and how big companies like Apple & Amazon are incorporating it into their growth strategy. You will start with understanding what CRM is and its primary purpose and then will be made to understand its many benefits. Moving forward, the course will cover operations management, where you will learn about the components that drive CRM. Later, the CRM process will be taught along with the examples and explaining the roles and responsibilities of a Customer Relationship Manager. Once you wrap up the CRM course online, don't forget to take the quiz to earn a completion certificate.

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Course Outline

Main components of Operations Management

This chapter will cover components like People Management, Lead Management, Sales Force Automation, Customer Service, Marketing, Work Flow Automation, Business Reporting & Analytics.

 

Introduction to Customer Relationship Management

This chapter will explain what CRM is, why it is needed, and its end goal. It will also talk about some brief real-life examples to better grasp the concept of CRM.

 

 

What is Customer Relationship Management?

CRM refers to companies’ strategies, practices, and technologies to manage and analyze their customers’ interactions. This module of the CRM course online will help you understand Customer Relationship Management better. 

 

Benefits of CRM

This chapter throws light on how CRM benefits the business. It will go on to talk about benefits like segmentation, customer retention, and more CRM provides to Sales & Marketing teams.

 

CRM Process

This chapter will have a step-by-step explanation of the CRM process. From identifying the target market, defining strategy, and customer handling to performance management software selection and re-engaging customers.

 

 

What does Customer Relationship Managers do?

In this chapter, you will understand a customer relationship manager's essential roles and responsibilities and what their day looks like.

 

Examples of CRM

After understanding CRM from a theoretical point of view, this chapter will take on a few real-life examples like Apple's & Amazon's CRM growth strategies.

 

 

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Customer Relationship Management

With this course, you get

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Free lifetime access

Learn anytime, anywhere

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Completion Certificate

Stand out to your professional network

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1.0 Hours

of self-paced video lectures

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Frequently Asked Questions

Will I have lifetime access to the free course?

Yes, this course is self-paced, where you can access it and learn at any time at your convenience.

 

What are the prerequisites required to learn this CRM course?

There are no prerequisites for this course. This CRM course will enhance your customer relationship management skills and eventually build a career in it. 

 

How long does it take to complete this free CRM course?

This course contains 1 hour of video content that you can complete at your own pace.

 

What is CRM used for?

CRM is used to track and manage the business's relationship with its customers with the goal of building strong relationships. CRM helps companies to streamline the customer details to stay connected with them while also improving the business.

 

 

Is it worth learning CRM?

A well-implemented CRM system will help you keep your customers' valuable information up-to-date, keep track of their history and past activities and manage their accounts. This course will help you understand how you can improve customer relationships.

 

What are my next learning options after this CRM course?

Once you have completed this CRM course, you can go ahead and learn about People Management, Communication Management, and more. You can further your learning with the help of an Executive PG Program in Management.

 

Why is CRM so popular?

Since CRM is allowing businesses to stay profitable by managing and automating the essential activities, companies most love it. It helps sales and marketing teams to enhance their relationship with the customers without indulging in manual labor.

 

What jobs demand that you learn CRM?

A CRM course will come in handy if you want to get into the following jobs:

  • CRM Manager
  • CRM Expert
  • Relationship Manager
  • Product Manager
  • CRM Developer
  • CRM Administrator
  • CRM Consultant & more.

Will I get a certificate after completing this CRM course?

After enrolling in this course, you must successfully finish all the chapters, followed by the quiz, to receive a free online course completion certificate. After completing the quiz, the certificate will be available on your dashboard within 24 hours.

 

What knowledge and skills will I gain upon completing this CRM course?

You will learn what CRM is, its process, its benefits to the business, & why big companies prefer implementing CRM into their strategies.

 

How much does this CRM course cost?

It is an entirely free course from Great Learning Academy. Anyone interested in acquiring knowledge about CRM and building a career in it can get started with this course.

 

Is there a limit on how many times I can take this CRM course?

No, there is no limit. You can come back and check out the course again as and when required.

 

Can I sign up for multiple courses from Great Learning Academy at the same time?

Yes, you can sign up for multiple courses from Great Learning Academy and enroll in any field you are interested in simultaneously.

 

Why choose Great Learning Academy for this CRM course?

Great Learning is a global ed-tech platform committed to creating skilled professionals. The Great Learning Academy program provides popular free online courses to assist learners in succeeding in their careers.

The free online courses with certificates offered by Great Learning Academy have helped more than 4 million students in 140 countries. Additionally, it provides students with various trending assignments and projects to work on to brush up and enhance their skill set.

 

 

Who is eligible to take this CRM course?

There are no eligibility criteria to take this course. If you are an aspiring CRM professional, then you can go ahead and take up this course.

 

What are the steps to enroll in this course?

To enroll in CRM Course, follow the steps mentioned below: 

1. Click on the “ENROL NOW” or "ENROL FOR FREE" button at the top right of the page.

2. Sign up and create an account to get started.

3. Once you have validated your details, a window with the overall content and learning videos will appear.

4. You can get started by playing the videos.

 

 

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